Stop Managing - Start Leading: The 7 Elements that Drive Transformation

  • Friday, April 14, 2023
  • 8:30 AM - 10:00 AM
  • In person event - Urbandale, IA
  • 23



Stop Managing - Start Leading: The 7 Elements that Drive Transformation

Facilitated by Lauren Kennedy

Organizations that fail to adapt to changing markets, struggle with innovation, consistently fall short of sales goals, and report high turnover usually have 1 thing in common.  Bad leadership or none at all.

Now consider that 70% of job dissatisfaction and disengagement comes from leadership. Also, consider that most first-time supervisors are promoted at age 30 but don’t receive leadership training until the age of 42.  These numbers suggest that developing leadership capabilities are more important than ever, but your organization may not be prioritizing it like they should.

Developing leadership capabilities that center around the needs of those responsible for driving organizational change is non-negotiable.  This requires leaders, not managers, and a perspective shift that enlists new behaviors creating waves of inspiration.  Inspiration that leads to motivated employees driving towards a common goal.

Using the lens of a personal trainer and the 4 I’s of transformational leadership as a guide, the focus is put on the individual. Prepare to drive change and revolutionize the workplace culture, when you replace what’s always been done with the way it should be done.

Join this interactive workshop for a modern & creative take on developing leadership capabilities.  Learn the 7 elements that will help you implement the necessary behaviors and activities to create this kind of transformation.  Whether it’s your own leadership development or your organization, you will walk away from this session with the tools you need to make transformation happen.

Learning Objectives:

  • Explore the key differences and specific outcomes of managers vs. leaders.
  • Define the 4 significant factors of transformational leadership.
  • Analyze your own leadership style and behaviors to identify potential gaps.
  • Learn the 7 elements that drive change and create leaders.
  • Apply what you learn in this session to create an action plan that addresses areas for growth & opportunity in your team or organization.


Lauren Kennedy is a mom, teacher, learning & leadership strategist, and animal rescuer.  She believes everyone deserves a great leader, a company that values their voice, recognizes their work, and helps them reach goals inside and outside of work. Determined to change the way organizations show up for their employees, she founded Creating Strength whose mission is to do just that.  Creating programs that put the employee first, she helps bring a personal training mindset into Corporate America.  Lauren holds a Master’s in Organizational Leadership, is certified by ATD in Leadership Development Programming, and is an Everything DiSC Authorized Partner. When she's not working you can find her spending time with her girls on the lake, reading, or walking her dogs.

***Are you with a not-for-profit agency? Limited number of seating is available on a first-come-first served basis. Contact us at for a special code to attend at no cost.***

Renewing your ATD Membership, registering for an ATD event, or making a purchase from the ATD store? Our ATD ChIP code is CH6013.Every time the code is used, it contributes to the financial health of our chapter by giving back a portion of the purchase price to our chapter. Visit the ATD store for all of your talent development needs. 


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